Founder of the Love is Cool brand, John Robert Simon, Jr.
From an early age, I had a strong interest in style and fashion. I knew at some point in my life I wanted to pursue my dream of creating apparel. When love, passion, and style collided with opportunity, it allowed me to create a brand for a generation.
My hope is to spread the message that loving others is the right thing to do. There is nothing weak or uncool about consistently loving the people around us. Wearing these products gives you the opportunity to wear high-quality apparel while boldly advancing this message.
This is a brand named after its own values. And is there really anything cooler than love?
Our apparel speaks for itself. Our brand speaks to us all.
Love is Cool.
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